Jul 24, 2012

Full BBC 3DTV Schedule For Olympics

As previously announced, the BBC will be broadcasting The Opening Ceremony, Closing Ceremony, Men's 100m final and a highlights package at the end of each day in 3D.
Today I can confirm the full 3D schedule for the Olympics:
27th July 2012      
Olympic Opening Ceremony  
20:50 - 00:00 (approximately)
5th August 2012    
Men's 100 metre final              
20:30 - 22:00
12th August 2012 
Olympic Games review          
20.00 - 21.00
12th August 2012 
Olympic Closing Ceremony    
21:00 - 00:30 (approximately)
(followed by highlights of the day)
Daily Olympic Highlights will be broadcast every day of the Games from 23:00 - 24:00.
And watch out for the completely stunning 60 second films of athletes in action at the start of each evening's coverage. Shot in 3D with the help of a phantom camera, to the sound of Elbow's music, they are really breathtaking.
This 'Summer of 3D' is part of a two year trial we are running - testing production, distribution, partnerships and appetite in different genres of 3D. Our strategy is to co-produce 2D and 3D together, as we did with the Strictly Come Dancing Final last December. This will continue with Planet Dinosaur in August, allowing the two year trial to be run in a very cost effective way, whilst still getting valuable insights into this embryonic area.
Above all, it's a trial - so I'd welcome your comments on any of the summer's 3D outp